Think Pink 25: when hairdressers turn everyday gestures into real impact
Once again, the hairdressing community has shown the power of collective commitment. Thanks to the involvement of salons across Europe and the UK, Olivia Garden donated €76,370 to Think Pink Europe, supporting women affected by breast cancer through prevention, awareness, and care initiatives.
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An impact driven by salons
The Think Pink limited editions are more than products. Every Fingerbrush sold contributed €1, and every Think Pink scissor kit €5, directly to the donation. Thousands of everyday choices made in salons came together to create a tangible result, proving that the profession can make a difference beyond the chair.
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Actions that matter in the salon
Alongside product sales, many salons took part in the first Olivia Garden Hair Marathon, inviting clients to donate their hair to help create wigs for people undergoing treatment. These moments often led to genuine conversations, turning a haircut into a meaningful act of solidarity.
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A long-term commitment
Since 2018, Olivia Garden has donated over €475,000 to Think Pink Europe. Year after year, Think Pink shows that sustained engagement from the hairdressing community leads to real, lasting impact.
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